Wednesday 3rd August 2011
NSWNA ad promotes nurse-to-patient ratios and invites nurses back to the profession.
The NSWNA has launched a new TV ad to inform the public that our nurse-to-patient ratios campaign was successful in winning funding for more nurses and that this should translate into better patient care.
The ads also aim to let nurses who have left the profession know there are hundreds of new jobs now available in the NSW Public Health System, with more to come.
‘The implementation of ratios will make our public health system a better and more rewarding place to work,’ said NSWNA General Secretary Brett Holmes.
‘Now we have won the funding, our next priority is to make sure those positions are filled. We expect the State Government and NSW Health to pull out all stops to attract nurses back to the profession but the Association intends doing its bit too.’
The star of the ad is Katrina Wilczek, an RN from Royal Prince Alfred Hospital in Sydney.
‘When I found out what the ad was about I was interested because I want more nurses to come back and make it easier for all of us,’ she told The Lamp.
‘Everyone is stretched to the limit and it will be great to have more help.’
Katrina says she enjoyed the experience of making the ad.
‘It was loads of fun. Everyone on the shoot was very nice and it was fun to work with the patients who really enjoyed it as well.’
The ad also features other nurses from RPA, including Clare Sheeran and Jacinta Nicholson.